One of the best marketing ideas that I’ve seen during the pandemic is the notion of hosting your own virtual summit.
Here’s why – you put yourself in the enviable position as a thought leader and connector of people. Plus, you grow your e-mail list super quickly since the events are free.
And you don’t need to be a thought leader or have a big list to do it – just some guidance and chutzpah (moxie) to find some good speakers.
Watch the video below to learn more about this very effective marketing idea.
P.S. I am one of the speakers. We chatted about storytelling.